Online Travel Agents: OTA Websites

OTA websites are a source of room night sales, particularly leisure based. Examples of OTA sites that Revenue Performance Inc. can help your hotel with are:

  • Expedia
  • Travelocity
  • Orbitz

We Help You Gain an Edge On OTA Sites

Simply adding your property inventory and rates to an OTA website is no longer a guarantee of capturing your fair share of this potential room revenue.

No one can guarantee first page placement, however, we can help you implement strategies that have proven success in increasing your chances, conversions and the number of times your property appears on the first page during specific periods.

Your hotel pages are also used as sources of information for hotel general information, local destination and activities. This information can increase the potential reservation conversion based on the guest’s perception of you providing strong destination and hotel information on the OTA websites.

We can provide the following support with OTA websites:

  • Assist with opportunities to capture your fair share of OTA reservations
  • Develop rich content copy and research potential marketing opportunities
  • Review current hotel information and recommend enhancements to content information to increase conversion of reservations
  • Contact Market Manager’s to leverage the distribution of the hotel to increase the hotel’s placement
  • We work to monitor your listings on the OTA websites and we also work closely
    with all OTA websites to ensure that all avenues are being used to their highest potential.