FAQ's About Search Marketing

Q: What is Search Engine Marketing (SEM)?

SEM is used to describe all marketing efforts to drive traffic and gain maximum exposure of your website. SEM includes things such as search engine optimization, pay-per-click, viral marketing and other search-engine related services that will increase exposure and traffic to your website.

Q: What is Search Engine Optimization (SEO)?

SEO is the process of choosing targeted keyword phrases related to a website, and ensuring that the website places well when those keywords are used as part of a web search. SEO has both online and offline elements.

Q: Why is Search Engine Placement important for my website?

80% of all people start their search with a search engine. For any website that needs to be visible, popular or even recognized on the Internet, it is imperative to be listed on the first few pages of the search engines.

Q: How can I optimize my website for search engines?

No matter if you are a new website or an existing one attempting a revamp, to get more traffic on your website we provide you with a range of services that will help you optimize your overall e-commerce goals. We are happy to provide you with a free evaluation of your website and the options you have to optimize your website.

Q: What's the difference between Search Engines and Directories?

Search engines are basically automated search that tools index web pages in their databases. To generate results they send spiders which crawl through a website and index them. A directory, opposed to a search engine, is a manual compilation (by a person not a robot) of data on the Internet. These categorically arrange data to be accessed in hierarchy, allowing users to search for information from the website.

Q: What needs to be done to my website to improve it's ranking on search engines?

Achieving successful search engine ranking requires in-depth knowledge of all search engine tools along with good know-how of the Internet. A comprehensive online marketing campaign that integrates both on-page and off-pages activities with strategic solutions will help you improve Search Engine ranking.

Q: How can your service help my business?

Revenue Performance is a full service agency that will assist you to achieve the placements on popular search engines with a set of skilled resources and complete knowledge of online marketing.